Produce animated advertising with a small creative budget

Source checkedFood and beverageUnited Kingdom

The Wild Hare and agency No Biscuits used Gemini for character preparation and Veo 3 for animated promotional clips. The founder reports over 20 assets produced in an afternoon at under 10% of a traditional agency video's cost. A finished campaign video is linked.

Source checked: the source link is valid and the automated fact check passed. The summary is AI-assisted. This is not human verification. Check the original source before relying on its claims.

For whom

Small consumer brands and creative agencies; visual briefing and video-editing knowledge.

Not for

It is unsuitable for campaigns requiring exact character motion in every frame.

Brain Score

8/10 brain cellsas of
Impact
2/2
Evidence
2/2
Reproducibility
1/2
Maturity
2/2
Reach
1/2

Five values from 0 to 2. The total has a minimum of 1. A reading aid based on the source, not an independently measured performance result. How the score works

Still current?

Partly, better ways exist

Today: Use Gemini Omni in Flow to animate character references and refine clips through conversational editing.

Augments or replaces?

Mixed

Today: People choose the concept, direct scenes and approve assets; AI replaces much of the manual animation work.

Original source

British CEO: ‘We made stunning AI videos on a shoestring budget’ 
Type
Vendor
Published
Data as of

The data date records when this dataset was included in the collection. It is separate from the publication date of the source.

Tools

All use cases